By: jo
The Art of Diplomacy
August 20, 2014I’m a Sagittarian; and in astrology, we’re known to be pretty blunt. This isn’t a cop out for my being blunt,…
Read MorePersonal Emails Are a True Path
August 13, 2014PR 101 I don’t get as many comments on my wine blog as I do personal Emails… Why I don’t get…
Read MoreSpeaker trepidation is pretty common when it comes to wine writers + some advice
February 20, 2013Winemaker trepidation is pretty common when it comes to wine writers Working with tons of winemakers, through my 20 years of…
Read MorePutting your best foot forward, while delivering a great wine presentation
January 20, 2013Glossophobia, the abnormal fear of public speaking or trying to speak, comes from the Greek words: γλῶσσα ~ glōssa, meaning tongue φόβος ~…
Read MoreHow to Handle Wine Donation Requests
August 16, 2012If you are in the wine industry, you know that the request for wine donations is a common occurrence. Perhaps it’s…
Read MorePress Release: Only One-Page is still very important
August 12, 2012Today, more than ever, the writing of a one-page press release is critical, in order to get a wine writer’s attention….
Read MoreWedding wine lists for the summer ~ How much to buy?
May 3, 2012Originally published on Wine Blog ~ Juicy Tales from Jo Diaz: [Pictured: My daughter and son-in-law, Melanie and Heath Hoffman at…
Read MoreThe Oregon Pinot Gris Symposium on June 9, 2011 Gives Birth to This Marketing Group
November 11, 2011Originally published on Wine Blog ~ Juicy Tales from Jo Diaz: Oregon Pinot Gris Symposium, presented by and at Oak Knoll…
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