Geyserville, California · Est. July 2001
Diaz Communications is a wine public relations and marketing agency for small and mid sized wineries. We build the relationships, coverage, and materials that turn interest into lasting loyalty and sales.
Our philosophy
With clients, with the media, and with the wine trade. That simple idea has guided our work since the beginning.
We take the time to know a winery, its people, and its wines. Then we carry that story to the journalists, trade partners, and wine lovers who should hear it. Because our services are integrated, the publicity we earn does not end with a clipping. We turn it into marketing materials, and those materials help generate sales.
How it connects
One story, used well, can live in many places. Here is how we make that happen.
Thoughtful media relations, press tours, and releases that give writers a real reason to pay attention to your wines.
Coverage becomes sell sheets, brochures, newsletters, website content, and trade kits your team can use every day.
With events, email, social media, and direct sales support, that attention turns into visits, orders, and loyal customers.
What we do
Public relations and marketing, planned together from the start so nothing is wasted.
Media relations, press kits and releases, copy writing, press tours, media coaching, and seminars. The work that puts your winery in front of the right writers and audiences.
Strategic planning, social media, events, websites, email campaigns, direct sales consulting, trade kits, and graphic design. Practical marketing that supports the tasting room and the bottom line.
“Our job is to help you reach your most ambitious marketing goals, with strategic counsel, creative ideas, and service that is timely and responsive.”
That is the standard Jo and Jose Diaz set when they founded the agency in Geyserville in July 2001, and it is still how we work today.
Tell us about your wineryWhether you are launching a new label, planning a press visit, or rethinking your direct sales, we would love to hear what you are working on.